Jackaria Nazneen - Universite des Mascareignes

Dr Nazneen Carrim Jackaria is a senior academic and higher education leader with over 20 years of experience in business, management, and marketing. She currently serves as Dean of the Faculty of Business & Management at Université des Mascareignes, where she provides strategic leadership in academic programme development, curriculum innovation, accreditation, and institutional partnerships. She holds a PhD in Marketing from the Open University of Mauritius, an MSc in Management from the University of Surrey (UK), and a BA (Hons) in Accountancy from London Guildhall University (UK). Her research focuses on consumer behaviour, retail marketing, store loyalty, and religion, with publications in international peer-reviewed journals. She has collaborated with international institutions, including Université de Limoges and Université de Caen (France), contributing to curriculum reform, digital education initiatives, and cross-border academic partnerships. She is a reviewer for the Social Responsibility Journal U.K., Emerald Group Publishing Ltd

Research

Biography

Dr Nazneen Carrim Jackaria is a senior academic and higher education leader with over 20 years of experience in business, management, and marketing. She currently serves as Dean of the Faculty of Business & Management at Université des Mascareignes, where she provides strategic leadership in academic programme development, curriculum innovation, accreditation, and institutional partnerships. She holds a PhD in Marketing from the Open University of Mauritius, an MSc in Management from the University of Surrey (UK), and a BA (Hons) in Accountancy from London Guildhall University (UK). Her research focuses on consumer behaviour, retail marketing, store loyalty, and religion, with publications in international peer-reviewed journals. She has collaborated with international institutions, including Université de Limoges and Université de Caen (France), contributing to curriculum reform, digital education initiatives, and cross-border academic partnerships. She is a reviewer for the Social Responsibility Journal U.K., Emerald Group Publishing Ltd

Jackaria Nazneen

Research/field of study:
Consumer Behaviour, Religion

Email:
njackaria@udm.ac.mu

Publications


  • The Mediating Role of Actual Self-Congruity on the Relationship between Religion and Store Loyalty (2018). Journal of Management and Marketing Review.
  • Religious Influences on Store Loyalty Among Grocery Shoppers in Mauritius (2017). Global Journal of Business and Social Sciences.
  • The Influence of Religion on Grocery Shoppers’ Behavioural Intentions (2016). Global Journal of Business and Social Sciences.
  • The Efficacy of Sales Promotions in UK Supermarkets: A Consumer View (2002). International Journal of Retail & Distribution Management.

 

Journal Articles

Gilbert, D.C. and Jackaria, N. (2002) ‘The efficacy of sales promotions in UK supermarkets: A consumer view’, International Journal of Retail & Distribution Management, 30(6), pp. 315–322. https://doi.org/10.1108/09590550210429522

Any further inquiries?

Please contact on the following email: ecoledoctorale@udm.ac.mu