Diploma in Marketing - Universite des Mascareignes

This Diploma programme will provide an exposure to accounting standards, auditing guidelines as well as accounting for decision making. This will enable diploma holders to be fully involved at senior level of an organization to work as financial accountants, management accountants or even consultants. In the first year you will be exposed to managerial and basic accounting skills. The second year builds on the knowledge acquired to expose the students to more advanced concepts in accounting, auditing and the legal environment. There is also an opportunity to undertake a work placement within the industry. Some of the key modules taught over the 4 semesters are listed below.

Diploma in Marketing

Faculty of Business and Management

Diploma in Marketing

Course Overview

This Diploma programme will provide an exposure to accounting standards, auditing guidelines as well as accounting for decision making. This will enable diploma holders to be fully involved at senior level of an organization to work as financial accountants, management accountants or even consultants. In the first year you will be exposed to managerial and basic accounting skills. The second year builds on the knowledge acquired to expose the students to more advanced concepts in accounting, auditing and the legal environment. There is also an opportunity to undertake a work placement within the industry. Some of the key modules taught over the 4 semesters are listed below.

Career Prospects

Successful students will be employed as:

  • Marketing Officer
  • Customer Care Officer
  • Sales Representative
  • Public Relations Officer

Teaching Methods

Teaching and learning takes place through lectures, tutorials, individual and group projects, seminars and industrial placements. Students are expected to spend a considerable amount of time on private study. Even though the main medium of instruction will be in English, some modules will be taught in French. The dissertation may be written in either English or French. Our aim is to promote bilingual professionals who will have a definite advantage in today’s competitive and globalised job market

Entry
Requirements

  • HSC (at least 2 subjects (Main))
  •  Baccalauréat
  •  DAU (Diplôme d’Accès à l’Universsité)
  •  Any other equivalent qualifications

Course Structure

Semestre 1

  • Mathematics
  • Effective Presentation Skills
  • Reinforcement de la Langue Française
  • Computer Application in Buisness
  • Principles of Marketing
  • Principles of Management
  • Economics
  • Personal Professional Project (PPP 1)

Semestre 2

  • Techniques d’Expression Orale
  • Business English
  • Workplace Ethics
  • Business Statistics
  • Total Quality Management
  • Business Accounting
  • Introduction to Employment Law
  • Human Resource Management

Semestre 3

  • Report Writing
  • Français: Aspects de la Communication
  • Culture Générale
  • Management of Change
  • Research Methodology 1
  • Marketing management Strategy
  • Operations management
  • Services management
  • Personal Professional Project (PPP 2)

Semestre 4

  • Communication Skills at Work
  • Techniques D’Expression Professionelle
  • Marketing Research
  • Consumer Behaviour
  • Marketing Communication
  • Supervised Project
  • Industrial Placement (8 weeks)

Mode & Fees

Mode: Full Time (2 years) & Part Time (3 years)
Duration of Course: The diploma is of a duration of two years on a full time basis.
Fees:
Local students ( Full time and part time )
• No tuition fees
• Administrative fees : Rs 9,000/ year
International students ( Full time )
• SADC countries: Rs 45000 / year
• NON SADC: Rs 80000 / year
Delivery plan & Intake: The course is run over 4 semesters (two academic years) on a full time basis and 6 semesters (three academic years) on a part time basis.
One intake per year in August.

How
to Apply

In addition to a completed application form:
– A letter of motivation
– Academic Results
– Copy of your CV detailing your work history if any

Location

Available at Swami Dayanand Campus

Any further inquiries?

Please contact on the following email: student@udm.ac.mu